by Tom Pasquini | May 25, 2026 | Design & Branding
The most useful thing AI does in my design work has nothing to do with making finished things. It’s that it argues with me before I’ve committed to anything. I’ll describe a direction for a layout, and within seconds I have eight variations on it,...
by Tom Pasquini | May 24, 2026 | Performance & Optimization
The one-click Divi 5 migration is real, and for a simple site it works exactly as advertised. You run the Migrator, your content converts, and the site comes out the other side looking the same and loading faster. The trouble is that most of the sites worth migrating...
by Tom Pasquini | May 23, 2026 | Hosting & Infrastructure, Performance & Optimization
Most Divi 5 migrations that go wrong don’t go wrong during the migration. They go wrong before it, when someone skips the preparation, or after it, when nobody checks the right things. The Migrator itself is reliable. The damage comes from the steps on either...
by Tom Pasquini | May 22, 2026 | Website Strategy
For most of the last decade, the honest answer to “should we build this in Divi?” depended on how much the site actually needed to do. Divi 4 was a comfortable place to design. It was also built on shortcodes, which meant every module you dropped on a page...
by Tom Pasquini | May 21, 2026 | Website Strategy
Every rental property is different. One has a hot tub, fire pit, and kayaks. Another has a game room, pool table, and outdoor shower. A third has none of those things but does have a fully equipped commercial kitchen and a screening room. Each property has its own...
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